Tenet Studio
Tenet Studio is a boutique lifecycle architecture consultancy for scaling DTC brands. We rebuild the systems customers move through — the flows, frameworks, and structures that quietly determine whether people return, repurchase, or disappear. Our work is judgement-first and grounded in the HIC framework: honesty, integrity, and clarity.
Welcome Email Audit
Your brand's first impression is costing you — silently.
80% of new subscribers place an order in the first 24 hours. ... Read more
The Pinpoint
Your system, clarified in 48 hours.
One asset, one problem, one stuck point — diagnosed with precision.
Full details... Read more
Retention Readiness
Get your backend ready to retain.
We’ll configure your deliverability, set up 5 strategic segments, optimize your... Read more
Email Marketing Foundational Audit + Setup
Your email marketing foundation — assessed, strategized, and built for you in 21 days.
Full details here.
Stop... Read more
The Compass
Your strategic north star for the next 30 days.
The Compass is a 30-day asynchronous advisory container for founders and... Read more